Keywords
coherence, in situ engagement, personalization, provocation, theory of structured experience
Abstract
We conducted an experiment to test theoretical propositions relating coherence, personalization, and provocation to in-situ engagement, deep experience, delight, and perceived value of time spent. Four hundred adults from a national panel viewed one of eight versions of a video centered on a character in Victor Hugo’s classic novel Les Miserables, and then completed measures of engagement, deep experience, delight, perceived value of time spent, preexisting familiarity with the story, and the subjective experience of provocation. Each video represented a unique combination of presence or absence of the three hypothesized determinants: coherence, personalization, and provocation. Coherence, personalization, and preexisting familiarity with the story had significant effects on engagement. Provocation action increased engagement via its effect on the subjective experience of provocation. Engagement was a significant predictor of deep experience, and deep experience was a significant predictor of both delight and perceived value of time spent in the activity.
Original Publication Citation
Ellis, G. D., Jiang, J., Freeman, P. A., Lacanienta, A., & J. Ellis, E. (2022). In situ engagement during structured leisure experiences: Conceptualization, measurement, and theory testing. Leisure Sciences, 44(8), 1146-1164. DOI: 10.1080/01490400.2020.1713938.
BYU ScholarsArchive Citation
Ellis, Gary D.; Jiang, Jingxian; Freeman, Patti A.; Lacanienta, Andrew; and Ellis, Elizabeth J., "In Situ Engagement During Structured Leisure Experiences: Conceptualization, Measurement, and Theory Testing" (2020). Faculty Publications. 8858.
https://scholarsarchive.byu.edu/facpub/8858
Document Type
Peer-Reviewed Article
Publication Date
2020
Publisher
Leisure Sciences
Language
English
College
Marriott School of Business
Department
Experience Design and Management
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