Overcoming the Collaborative Challenge: Commitment as a Super-Ordinate Enable of Value Co-Creation

Keywords

supply chain collaboration/integration, managerial commitment, inductive methods

Abstract

Despite over 30 years of focus on supply chain collaboration, companies continue to struggle to achieve collaborative advantage. To better understand why some companies are able to collaborate for competitive advantage and others can't, the authors explore how managerial commitment enables collaborative capabilities.

Original Publication Citation

"Fawcett, Stanley & Fawcett, Amydee & Knemeyer, August & Brockhaus, Sebastian & Webb, G. Scott (2021). “Overcoming the collaborative challenge: commitment as a super-ordinate enabler of value co-creation.” International Journal of Physical Distribution & Logistics Management. Vol 51(9)"

Document Type

Peer-Reviewed Article

Publication Date

2021

Publisher

International Journal of Physical Distribution & Logistics Management

Language

English

College

Marriott School of Business

Department

Marketing

University Standing at Time of Publication

Associate Professor

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