Keywords
LDS missions, Church of Jesus Christ of Latter-day Saints, COVID-19, social media use
Abstract
This is the story of how one mission in The Church of Jesus Christ of Latter-day Saints (Church) adapted its approach, but not its purpose, to invite all to come unto Jesus Christ during the first 16 months of the COVID-19 pandemic (March 2020 to July 2021). The North Dakota Bismarck Mission (NDBM hereafter) covers all or parts of the states of North and South Dakota, Minnesota, Montana, and Nebraska, and, like the other 404 missions¹ throughout the world, traditional approaches to missionary work were significantly disrupted by the effects of COVID-19. No longer were missionaries able to find and teach people on the streets, at the doorsteps, in the homes, or even at the meetinghouses as they were required to physically distance themselves from everyone except their own companion.
BYU ScholarsArchive Citation
Howell, Scott L., "Same Purpose, New Approach: A Case Study of the North Dakota Bismarck Mission using Social Media during COVID-19" (2022). Faculty Publications. 6153.
https://scholarsarchive.byu.edu/facpub/6153
Document Type
Working Paper
Publication Date
2022-10
Permanent URL
http://hdl.lib.byu.edu/1877/8882
Language
English
College
David O. McKay School of Education
Department
Instructional Psychology and Technology
Copyright Use Information
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