Keywords

marketing, libraries, engagement, library users, mobile applications, library and archival services

Abstract

This article will contain a small sampling of current QR code implementations as well as a summary of what has been used to encourage student engagement with the library through the use of QR codes at the Harold B. Lee Library at Brigham Young University.

Original Publication Citation

ASIS&T Bulletin, vol. 38, no. 1, pp. 14-17

Document Type

Peer-Reviewed Article

Publication Date

2011-10

Permanent URL

http://hdl.lib.byu.edu/1877/3460

Publisher

Association for Information Science and Technology (ASIS&T)

Language

English

College

Harold B. Lee Library

University Standing at Time of Publication

Associate Professor

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