Abstract

The purpose of this study was to determine the image of the Church of Jesus Christ of Latter-day Saints as reflected in articles appearing in general national periodicals of the United States during the decade 1961-1970. All articles listed in Readers Guide to Periodical Literature under the heading "Mormons and Mormonism" or related topics were searched. A rating system as devised by Dr. Richard O. Cowan in his work "Momonism in National Periodicals" was implemented.

Degree

MA

College and Department

Religious Education; Church History and Doctrine

Rights

http://lib.byu.edu/about/copyright/

Date Submitted

1973

Document Type

Thesis

Handle

http://hdl.lib.byu.edu/1877/etdm574

Keywords

Mormons, Church of Jesus Christ of Latter-day Saints, Public relations

Language

English

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