data visualization, color, presentations
Three dimensions of color
- hue, lightness, and saturation
- Hue = color
- Lightness - measures the relative degree of black or white that’s been mixed with a given hue. Adding white makes the color lighter (creates tints) and adding black makes it darker (creates shades).
- Saturation - how pure or intense a color is; the more saturated a color, the more vivid or brighter it appears
BYU ScholarsArchive Citation
Stanley, Joseph A. and Duever, Meagan, "Send the right message: The dos and don’ts of color in data visualization" (2019). Faculty Publications. 6100.
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