Title

Bulwarks against Market Pressures: Value Rationality in the For-Profit Pursuit of Social Missions

Keywords

fair trade, Max Weber, value rationality

Abstract

How do members of fair trade businesses hold their profit-maximizing interests in check in order to make room for extra-financial ones? Answering this question is important because corporations are increasingly called upon to be responsible—even social-value producing—citizens, but scholars do not fully understand how they become so. Using data from the fair trade industry, this article demonstrates that market pressures can be buffered in part by a type of Weberian discipline that is motivated by the meanings that members of an organization attach to the social consequences of their work.

Original Publication Citation

Child, Curtis. 2015. “Bulwarks against Market Pressures: Value Rationality in the For-profit Pursuit of Social Missions.” Journal of Contemporary Ethnography 44(4): 480–509.

Document Type

Peer-Reviewed Article

Publication Date

2014-08-26

Publisher

Journal of Contemporary Ethnography

Language

English

College

Family, Home, and Social Sciences

Department

Sociology

University Standing at Time of Publication

Associate Professor

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