food culture, San Francisco, popular culture, Danish food


Food culture is an integral part of popular culture. Fabio Parasecoli defines popular culture as “the totality of ideas, values, embodied experiences, representations, material items, practices, social relations, organizations, and institutions that are conceived, produced, experienced, and reciprocally connected within environments influenced by markets and consumption, with or without the specific economic goal of reaping a profit.” When food culture appears in the semi-public sphere—for example, in grocery stores, restaurants, bars, butcher stores, and bakeries, it demarcates a space where the desires and strategies of businessmen and consumers meet. Consumers want the products they need at an affordable price, and businessmen want to earn a profit on their products.