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Keywords

Experience Design, memories, experience, Customer experience

Abstract

Close your eyes for a moment and think about a few of your most powerful and meaningful memories. Was a specific business involved? What did that brand offer you that contributed to what is now a cherished memory? Whether your memory was of a beach vacation in Florida or a dinner at your favorite restaurant, every experience involves the products or services of one or more companies.

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Marriott Student Review is a student journal created and published as a project for the Writing for Business Communications course at Brigham Young University (BYU). The views expressed in Marriott Student Review are not necessarily endorsed by BYU or The Church of Jesus Christ of Latter-day Saints.

 

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