Keywords
Book Review, AI, non-human customers
Abstract
By Don Scheibenreif and Mark Raskino
Ready or not, AI enabled non-human customers are coming to your business. How you adapt will make or break your future.
Recommended Citation
Richardson, Marianna
(2023)
"Book Review: When Machines Become Customers,"
Marriott Student Review: Vol. 6:
Iss.
1, Article 13.
Available at:
https://scholarsarchive.byu.edu/marriottstudentreview/vol6/iss1/13
COinS
Marriott Student Review is a student journal created and published as a project for the Writing for Business Communications course at Brigham Young University (BYU). The views expressed in Marriott Student Review are not necessarily endorsed by BYU or The Church of Jesus Christ of Latter-day Saints.