negotiation, persuasion, getting to yes, negotiating techniques, negotiating strategies
Getting to Yes is full of tips, tricks, and techniques that will help you “get to yes” in all your negotiations. Getting to Yes takes superficial haggling to a new level, focused on creating value for both parties in the negotiation.
"Getting to Yes: Negotiating Agreements Without Giving In,"
Marriott Student Review: Vol. 2
, Article 15.
Available at: https://scholarsarchive.byu.edu/marriottstudentreview/vol2/iss1/15
Marriott Student Review is a student journal created and published as a project for the Writing for Business Communications course at Brigham Young University (BYU). The views expressed in Marriott Student Review are not necessarily endorsed by BYU or The Church of Jesus Christ of Latter-day Saints.