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Journal of Undergraduate Research

Keywords

highbrow, lowbrow, art, awareness of society

College

Fine Arts and Communications

Department

Art

Abstract

The purpose of the research was to determine whether or not the exposure of “highbrow” art placed in “lowbrow” venues would result in an increase of awareness to all exposed. The society was to be exposed to art in a reputable venue, a “highbrow” art gallery in Scottsdale AZ. The society then was to be exposed to the art in “lowbrow” venues in the form of kitsch, for example, the art was to be printed on t-shirts, magnets, and baby quilts, these were then to be distributed throughout the community. I had desired to know whether or not those who had been exposed to the art in the gallery, would upon seeing someone with a t-shirt of the art, become more aware of that person and so forth.

Included in

Fine Arts Commons

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