The purpose of this study was to determine the image of the Church of Jesus Christ of Latter-day Saints as reflected in articles appearing in general national periodicals of the United States during the decade 1961-1970. All articles listed in Readers Guide to Periodical Literature under the heading "Mormons and Mormonism" or related topics were searched. A rating system as devised by Dr. Richard O. Cowan in his work "Momonism in National Periodicals" was implemented.
College and Department
Religious Education; Church History and Doctrine
BYU ScholarsArchive Citation
Pelo, Dale P., "Mormonism in National Periodicals, 1961-1970" (1973). Theses and Dissertations. 5027.
Mormons, Church of Jesus Christ of Latter-day Saints, Public relations