In a society greatly influenced by the electronic media, research indicates there is a need to effectively communicate religious programming to broadcast audiences. The establishment of guides lines between the programs' audiences, the producers' objectives, and the methods of presentation used to accomplish the objectives could better insure program effectiveness.
College and Department
Fine Arts and Communications; Communications
BYU ScholarsArchive Citation
Limburg, Val E., "An Analysis of Relationships Between Religious Broadcast Programming Objectives and Methods of Presentation Used by Selected Major Religious Program Producers, as Compared with The Church of Jesus Christ of Latter-Day Saints" (1964). Theses and Dissertations. 4878.
religious programming, religious broadcasting, production, budget, producers, objectives