This study is a content analysis of news frames used in the coverage of Proposition 8 by newspapers in Utah and California, spanning the three months prior to its passage in November 2008, to the three months after its passage. A total of 401 news stories from five newspapers were analyzed to examine which of five news frames (attribution of responsibility, human interest, conflict, morality, and economic consequence) were used most predominantly and if the use of those frames varied by newspaper. Conflict was the most predominantly used frame, followed by attribution of responsibility, morality, economic consequence and human interest. The use of news frames did vary by newspaper. The newspapers in Utah used the morality frame more often in their coverage of Proposition 8 than the newspapers in California. Framing choices by the newspapers also changed over time. The use of the human interest frame decreased sharply after the November ballot vote, while the use of the responsibility frame and conflict frame showed a meaningful increase.
College and Department
Fine Arts and Communications; Communications
BYU ScholarsArchive Citation
Hollingshead, Michael Todd, "Gay Marriage in the Utah and California Media: A Content Analysis of Newspaper Frames Used in the Coverage of Proposition 8" (2012). Theses and Dissertations. 3665.
framing, media, newspapers, media frames, Proposition 8, LDS Church, Mormon, gay marriage, gay rights, morality, bias, journalists, Utah, California