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Keywords

Excellent, Intermediate, Young Adult, Daryl Bernstein, Entrepreneur, Small Business, Money

Document Type

Book Review

Abstract

Aspiring kid entrepreneurs need look no further because the how-to book Better Than a Lemonade Stand! Small Business Ideas for Kids by Daryl Bernstein offers creative and simple business ideas that kids can make their own. Readers begin by getting trained on the skills they’ll need to succeed, such as funding, branding, customer service, and their work/school balance. Next, readers take a quiz called “Which Business Is Right for You?” to see which of the 55 businesses could fit their interests, from the common car washer, tutor, snow shoveler, or face painter to the more unique babysitting broker, recycler, new-product assembler, or tech teacher. With 2–4-page descriptions of each idea—including sections on supplies, time needed, suggested prices, advertising, and other hints—kids can start to put their money-making dreams into action.

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